“An improving economy and the corporate travel that goes with it seem to be converging with a population for whom booking travel online has become increasingly onerous and time-consuming. Just how time-consuming? Steve Peterson, the global travel and transportation leader for the I.B.M. Institute for Business Value, set out to answer that very question. In a survey of more than 2,000 travelers worldwide, 20 percent said it took them more than five hours to search and book travel online. Nearly half said it required more than two hours.”
