“Of course, trying to influence reviews and ratings is a time-honored tradition in the hotel and restaurant industries. Travel-guidebook legend Arthur Frommer said he began printing reader letters about hotels in the 1960s. After about five years, he realized that hotels were writing him letters about themselves. ‘I was being gamed,’ said Mr. Frommer. ‘Hotels are so dependent on reviews that of course they will generate their own. They would be crazy not to.’
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TripAdvisor
The Trouble With Crowd-Sourced Content
TripAdvisor recently announced its Travelers’ Choice Top 25 Hotels in the World, as voted on by its millions of reviewers. Prague’s Golden Well is the top hotel in the world, followed by the Anastasis Apartments in Imerovigli, Greece. The United States is represented on the list by Seattle’s Cedarbrook Lodge and Baltimore’s Henderson’s Wharf Inn. [...]
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